© Reuters.  Amazon discounting third-party products in hopes of a stronger holiday season© Reuters. Amazon discounting third-party products in hopes of a stronger holiday season

  • Amazon (NASDAQ:AMZN) has cut prices on products sold by third parties in a bid to better compete in the holiday shopping season.
  • The sellers will still get full price for the products.
  • The “discount provided by Amazon” includes popular holiday product categories including board games, toys, and gadgets.
  • In last year’s holiday quarter, Amazon achieved a 55% profit increase largely due its cloud platform but sales weren’t as strong as analysts expected.
  • Amazon shares are up 0.59%.
  • Now read: Early Evidence From Its Whole Foods Acquisition Suggests Amazon Has Not Jumped The Shark

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